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Plex plans to offer ad-supported movies and more premium subscriptions

Charmaine Blake

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“Media software maker Plex is preparing to take on The Roku Channel and Amazon Prime Video Channels, possibly as soon as this year. The company is in discussions with rights holders and content providers, with a focus on bringing free, ad-supported movies to the Plex platform – similar to how The Roku Channel got its start. It’s also talking to premium networks and content providers about offering their programming and subscriptions through Plex.

The talks follow the company’s recent partnership with music service TIDAL.

By working with TIDAL to sell bundled subscriptions to its streaming music service along with the Plex Pass subscription, Plex had to build certain transactional capabilities into its platform that it didn’t have before. That has paved the way for Plex to expand its subscription offerings to include new partners in the future.

“Now we have the ability to sell other services and bundles,” noted Plex co-founder and Chief Product Officer, Scott Olechowski, in a discussion this week at the Consumer Electronics Show in Las Vegas. “We’re bundling a Plex Pass with TIDAL. That took a little bit of backend work,” he continued. “You can imagine a bunch of different premium [content] that comes together in a single or multiple bundles, potentially.”

In Plex, content is organized not by source but by type – like music, movies, TV, etc. So when Plex rolls out premium content and subscriptions, it would show its users what sort of movies they have access to based on their subscriptions within the app’s movies tab. The same goes for TV and so on………………………………………………………..”

Read more: https://techcrunch.com/2019/01/07/plex-plans-to-offer-ad-supported-movies-and-more-premium-subscriptions/

New Movie Tech

Jeffrey Katzenberg’s streaming service Quibi books $100M in ad sales ahead of launch

Charmaine Blake

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“Quibi, the short-form video platform founded by Jeffrey Katzenberg, hasn’t even launched, but has already booked $100 million in advertising sales, according to a report from The WSJ this morning. The company, which aims to cater to younger viewers with premium content chopped up into “quick bites,” says it has already booked advertisers, including Protector & Gamble, Pepsi Co., Anheuser-Busch InBev, Walmart, Progressive and Google.

It still has around $50 million in unsold ad inventory ahead of launch.

It’s hard to imagine how a service like Quibi will compete in a market dominated by paid streamers like Netflix and free services like YouTube — both preferred by a younger demographic. But Quibi has been raising massive amounts of money to take them on. In May, it was reported that Quibi was going after another billion in funding, on top of the billion it had already raised………….”

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Tyler Perry & BET Partner Up For Streaming Service Offer

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“There are reportedly over 200 streaming services in the United States alone, and now Tyler Perry and BET want a piece of the pie. The media mogul and the popular urban network are planning to launch a new subscription-based streaming service called BET+. According to Deadline, they will offer TV shows and films from fellow Viacom flagships MTV, VH1 and Comedy Central. It’s believed that Perry will begin plugging the service and the forthcoming BET Awards.”

 

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‘Avengers: Endgame’ hits Disney+ in December

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That subscription just got so much more tempting.

Image: Film Frame Marvel Studios 2019

“Disney’s first major move in the streaming wars comes with a super-sized punch.

Announced Wednesday, Avengers: Endgame will be available to stream exclusively on Disney+ starting December 11 — a little less than a month after the new streaming platform debuts on November 12.

For dedicated Netflix, Prime Video, and Hulu subscribers with a love of the Marvel Cinematic Universe, that may mean adding another service to their monthly entertainment bill this winter.

At the time of launch, Disney+ will carry an initial subscription price of $6.99 per month — as well as be available at a discounted offering of $69.99 per year.

While it was anticipated that Disney would corner the market on streaming Marvel films, the exclusive streaming of Avengers: Endgame will likely prove a massive draw for customers.

At present, Endgame has made $2.27 billion dollars at the worldwide box office, making it the second-highest grossing film of all-time, after Avatar — and continues to climb towards that #1 spot. Disney+ is primed to make the most of their winning film, lining up a number of Marvel spin-off series for streaming exclusivity as well.

Viewers looking to own Endgame (and possibly see it sooner) can turn to Amazon, where it is already available for pre-order. While no official digital release date for Endgame has been announced, it is anticipated to arrive sometime this summer as its predecessor, Avengers: Infinity War, shared a similar release date and hit the digital shelf on July 31, 2018. ”

Read more: https://mashable.com/article/avengers-endgame-disney-plus-streaming/

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